Puebla, Meeting Industry Leader Right in the Heart of Mexico
Blending history and modernity, an unbeatable location and array of amenities, the city of Puebla has become the perfect place to hold meetings and conferences.
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▖▚▮▘▗❚ History, modernity, and excellent logistics all come together in this metropolis, a rising star among meeting tourism destinations in Mexico.
Located less than two hours from Mexico City and with strong infrastructure, Puebla is no longer just a colonial treasure but has developed into a strategic hub for conferences, trade shows, and corporate events.
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▘▗❚ An Epicenter with a Vision for the Future
Located right in the heart of the country, the city of Puebla, which generates 38% of the country’s GDP, is just 124.2 miles from a megalopolis of 40 million people. This proximity to the nation’s main markets lends it a unique competitive advantage.
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Moreover, this strategic location leads to enviable land and air connectivity, and the city is linked to more than 135 destinations via high-capacity bus stations, such as CAPU and Paseo Destino, which offer departures every half hour to Mexico City in addition to daily routes to other key states.
When it comes to air transport, Puebla’s airport, Aeropuerto Internacional Hermanos Serdán, runs flights to top domestic locations such as Cancún, Monterrey, and Guadalajara, as well as international flights to Houston, Texas.
Furthermore, its proximity to Mexico City’s Aeropuerto Internacional Benito Juárez terminal, just 75 miles away, links it to even more locations—62 destinations in 25 countries that are served by 31 airlines.
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▘▗❚ Infrastructure for the Largest Events
Puebla is home to 101 four- and five-star hotels, adding up to 6,754 rooms in total. Accommodations include well-known names such as Marriott, Presidente Intercontinental, and Wyndham.
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The city’s hotels can easily host both executives and large groups comfortably close to main meeting facilities.
▘▗❚ A City with an Identity of Its Own
Founded in 1531, Puebla has been able to hold onto its colonial heritage while moving with the times. Centro Cívico 5 de Mayo park and event space, Fuertes de Loreto and Guadalupe former military fortifications, and Ex Hacienda de Chautla estate are all alternative event spaces with distinctive historical and natural features that turn any event into a unique experience.
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The city can not only provide the necessary infrastructure but is also a cultural gem. It is the metropolis with the second-largest number of museums in Mexico and boasts world-renowned cuisine. Plus, Puebla was declared an Intangible World Cultural Heritage site by UNESCO in 2010.
FB: Centro Expositor Puebla
▖▚▮▘One of the Puebla’s landmark convention centers is its Centro Expositor, featuring 602,779 ft²of exhibition space, of which 430,566.4 ft²do not have columns, making it one of Latin America’s largest and most versatile facilities.
FB: Centro Expositor Puebla
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In addition, Centro de Convenciones William O. Jenkins offers 12 halls with capacity for 3,500 people. It is located in the heart of the historic city center and has been registered on UNESCO’s World Heritage site list since 1987.
▘▗❚ Comprehensive Support
for Organizers
From local businesses that specialize in planning and managing events, incentive travel, conferences, and conventions (DMC, or Destination Management Company), to other companies offering production, lighting, catering, and event services, Puebla possesses a complete value chain of services to ensure world-class event coordination.
It is also known for fostering sustainable practices and certifications, maintaining the local government’s commitment to the environment.
Puebla’s meeting industry infrastructure is so solid that official records show that as of March 2025, there have been 30 conventions, netting an estimated 850 million pesos of economic benefits and drawing 120,000 visitors.
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As is clear, Puebla combines tradition, modernity, and connectivity all in one destination. With robust infrastructure, first-class lodgings, a top-notch location, and a thriving cultural life, this is the ideal location for an incredible event.
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Puebla awaits.
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